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Writer's pictureMarcus Ward

Tech Trends and Meeting Tactics: Google's Latest Workplace Research



Tech Trends and Meeting Tactics: A Deep Dive into Google's Latest Research


I read with great interest the findings from Google's latest research, "The future of Collaboration and Productivity." It's all about how technology is reshaping our work lives and some nifty tips on making meetings more productive. The report discusses the accelerated shift in the future of work due to the global disruption caused by the pandemic. It highlights that while some organisations successfully adapted to new or existing solutions to maintain productivity and connectivity, others faced challenges. Google outlines three key focus areas for organizations aiming to keep pace with competitors who are already embracing the future of work:


  • Implementing flexible solutions to facilitate work-from-anywhere.

  • Providing employees with effective tools to enhance their impact.

  • Fostering knowledge sharing and human connection.

We've tried to summarise most of the meaty findings in this blog content.


The Digital Attraction


A whopping 72% of US workers are swayed by a company's digital prowess when considering job opportunities, the research found. That's right, the tech tools an organisation uses can be a major deciding factor for potential employees. It's like choosing a smartphone – you want the one with the best features and apps, right?


Executives on Tech: A Critical Success Factor


Here's another eye-opener: 77% of executives believe that their technology architecture is crucial to their organisation's overall success. It's like saying the backbone of a company's growth in today's world is its tech infrastructure. This perspective isn't just a passing thought; it's a strategic focus.


The Employee Experience


Now, let's talk about the people who actually use these tools: the employees. A staggering 96% of talent professionals were found to agree that the employee experience is becoming more important. However, only 52% of employees feel their company provides a positive experience. This gap highlights a significant opportunity for improvement in how companies engage with their employees.


The Customer Experience Connection


When employees use faster, smarter technology, it doesn't just make their lives easier. It also enhances the customer experience. Employees can focus more on impactful work rather than getting bogged down by routine tasks. In an era where customer expectations are sky-high, this efficiency is key to staying competitive.



Automation and AI in the Spotlight


Since the pandemic, there's been a notable shift in how businesses operate. A striking 88% of finance and insurance executives Google spoke to along with 76% of information and technology executives, reported an increased implementation of automation and AI. It seems like the pandemic has hit the fast-forward button on tech adoption in these sectors.


Making Meetings Matter


Moving on to meetings – often the bane of everyone's workday. Google suggests:

  • keep your meeting guest list concise

  • only include those who can contribute meaningfully

  • always send out an agenda in advance - it's like giving everyone a roadmap of what to expect.



Engaging the Quiet Minds


The quiet minds are often the forgotten minds. Don't forget about the quieter folks in your team, Google says.


They might have brilliant ideas but need a different platform to express them. Encourage them to share their thoughts before the meeting or in a real-time poll during the discussion. It's all about inclusivity.


Respecting Time


Before scheduling a meeting, consider if it's the most efficient way to achieve your goal, the research says. Could a group message or an email suffice? If a meeting is necessary, make sure it's productive and respects everyone's time.



In Conclusion


So, there you have it – a blend of intriguing statistics and practical advice from Google's research. It's clear that technology is not just a tool; it's a catalyst for change in the modern workplace. From attracting and retaining talent to enhancing customer experiences, the right tech can make a world of difference. And let's not forget those meetings – with a little tweaking, they can go from time-wasters to time-savers.


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